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Amplify - Innovation & Entrepreneurship is a startup & small-business coaching & consulting company with an experienced team of entrepreneurs & industry experts. We're dedicated to helping people start, scale, and grow their business through our events & workshops, mentoring, and consulting.

Our team members have been building businesses for over 20 years, and we want to share our expertise, resources, and networks to help others do the same.

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We aspire to be a one-stop shop for everything that entrepreneurs need, so we can help more people realize their dreams and create a positive impact on the world!


Developing the Individual

We focus on the entrepreneur and by developing the individual, we create a stronger, better-prepared community of entrepreneurs.

Dreaming Big

If you want to change your life, and create a positive impact for the world around you, you have to dream big! Ideas are the foundation of every entrepreneur, and we encourage everyone to think beyond what they know to be true so we can create a better world, together.

Building Community

​We build our communities. Whether you build a company locally or nationally, you are creating opportunities for others. We love helping our communities and people.

Starting Small

To minimize risk and the consequences that follow inevitable failures along the way, it's important to start small so you can make changes quickly and work to maximize the efficiency of the resources that you have available.

Creating Positive Impact

We impact the world through entrepreneurs. Individuals often start their own venture out of passion. We want you to achieve personal success and positively impact the world around you. We exist to make this world a better place.

Learning From Failure

We believe that you can never fail, as long as you're learning. That's why it's imperative for us to not only help entrepreneurs succeed and celebrate this success, but to also help founders learn from their mistakes and grow.

Meet Our Team!

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Michael Medema

Founder & President of Amplify - Innovation & Entrepreneurship

  • LinkedIn
  • 10x Serial Entrepreneur.

  • Over $500M in Company Valuations.

  • 30+ Years of Experience in Digital Marketing, Sales, & Data Analytics.

  • 20+ Years Mentoring & Consulting for High-Growth Startups.

  • Winner of Multiple Inc. 500/5000 Awards.

  • Professor at Elmhurst University & Benedictine University.

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Brandon Lyon

Head of Digital Marketing at Amplify - Innovation & Entrepreneurship

  • LinkedIn
  • 5x Entrepreneur.

  • 20+ Years of Experience in Digital Marketing, Google Analytics, Google AdWords, Social Media Advertising, & Web Design.

  • 10+ Years of Experience Bringing Companies to Amazon.

    • Revlon, Almay, Mitchum, Elizabeth Arden, & more!

  • Founder of Community Collective & Collective Media.

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Sam Martyn

Director of Business Development at Amplify - Innovation & Entrepreneurship

  • LinkedIn

Put Our Expertise to Work!

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